Conxa Rodà This third and final part of the series about the tech trends in museums deals with the technologies that go beyond 2015. To some it might seem a bit futurist. But it would be very convenient for us to be alert to the social digital trends and uses, and to keep experimenting and…
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Even though we don’t have such an impact on the environment as the industrial sector, museums consume an important amount of energy, above all in terms of air conditioning and heating, as each gallery has to have a specific and constant degree of humidity and temperature, but also due to the lighting of the large…
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Alfons Cornella In the context of rethinking the museum and extending the internal reflection and debate, we invited Alfons Cornella, an expert in innovation, to give a talk to the staff and to be guest author of the blog. Below you will also find the complete video of his stimulating talk. Innovating is not a…
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This post is Part 2 of the one published two weeks ago, 15 technological trends in the museums in 2015 /1 Conxa Rodà 8. Augmented reality (AR) and virtual reality (VR) The major contribution of virtual reality is that it allows us to do what is not possible in the real world: to travel in…
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The reasons for visiting a museum can be as varied as the people who visit it. In the present moment, thanks to museum audience research and the use of demoscopic techniques, museums can get a very accurate knowledge of the profile of their visitors, motivations and tastes. We would like to analyse one of these…
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The church of Sant Climent de Taüll, situated in the valley of Boí (Alta Ribagorça) and declared a world heritage site of Humanity by UNESCO in the year 2000, has offered since 2013 an innovative presentation of its Romanesque paintings, by means of a virtual mapping video that recreates, within the greater apse and the…
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The oldest postcard circulated in Spain was issued in 1892. At the end of the 19th century, the Universal Postal Union regulated the format –9 x 14 cm– which was maintained until 1960, approximately, even though modern postcards are a little bigger. The first ones, published by the post office administrations, were very monotonous but…
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There’s nothing more inspiring, if «you are someone from marketing» and you work in and for a major public museum, than the initial quote from the book by Philip Kotler and Nancy Lee, Marketing in the public sector: «We dedicate this book to all the current and future agents involved in the search for the…
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Conxa Rodà A major success in terms of attendance, spectacular new devices, either tablets, mobiles or wearables, quite another world that seems a long way from the museums. But not so far if we think that what can now have futuristic tinges, with a vertiginous evolution of the technology and of the social practices, could…
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The museums find themselves, in the heart of the 21st century, in a definitively new environment which requires them to make a profound change in the way they act and relate with society. With no doubt, museums have overcome the model based on a nineteenth century conception that defined them as deposits of heritage to be catalogued, protected and exhibited.
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