Conxa Rodà This post is a version of the talk given within the framework of the #JornadaCoeli22 held in the Ateneu Barcelonès on 2nd June. Humans have had collaborative DNA since prehistoric times: to hunt mammoths, to survive, men did so in groups. Today, in order to carry out our projects successfully, we need to…
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Conxa Rodà Attracting more – and more diverse – visitors is one of the goals that museums and arts centres pursue. But it’s not enough just to attract visitors. You have to go much further and provide users with enriching experiences that help them to explore, learn and enjoy, and which make it possible to…
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Conxa Rodà This post is intended to offer a quick digest of a dense Museums and the Web 3-day conference in Boston, with literally hundreds presentations, papers, forums, how-to sessions, demos, exhibits, lightning talks, Q&A sessions and conversations. For the sake of clarification, I have divided the content into three main lines/topics : audiences collection…
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Conxa Rodà From my very loooong, long experience as a museum professional, I can recommend you one thing: be open. This unfolds in two: open your eyes, open your minds. Open your eyes Open your eyes to see what others are doing: other museums, other cultural institutions, others beyond our sector. Benchmark. Network as much…
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Conxa Rodà The ancient ones already said so: “Novare aut perire” either we innovate or we stagnate and, therefore, we die from involution A tip for directors: explore the internal talent of your organisation before going out and looking for it elsewhere. Afterwards, mix them The cost of not innovating, or when saving on innovation…
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Conxa Rodà Who could have told me that I’d be returning to China one year on. This time invited by the Palace Museum of the Forbidden City of Beijing, to participate in the CTIFòrum (Culture + Tech International Forum). An encounter based around museums and digital, where experiences were presented by Chinese museums and from…
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Conxa Rodà In museums and organisations we often talk of the need of better knowing our visitors, our users, with the aim of offering them a better service, matching the needs and expectations of the public and, all in all, enriching the experience. Beyond surveys, visitor studies, A/B testing, defining personas, analysing data, etc., what…
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Conxa Rodà Our team at the National Museum have been active in several ways in this edition of Museums and the Web, held in Cleveland from 19th to 22 April: being part of the program Committee, members of the Jury of the Awards and giving 2 presentations: a 3-hours workshop on content strategy and a…
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Conxa Rodà We talked in a previous post of the tour that the Museu Nacional was invited to do by Museums and the Web to three Chinese cities and we commented on the characteristics and challenges of the museums there. Today we’ll share content extracted from the lectures and show the museums we visited. Talks and…
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Conxa Rodà In an unexpected way, both because of the lack of warning and due to the fact of being so far away, the Museu Nacional d’Art de Catalunya has been invited this September to go on a tour of three Chinese cities −Chengdu, Shanghai and Wuhan− to speak about museums and digital. In two…
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